OUR CURRICULUM

BUILD. BELIVE. BECOME

OVERVIEW

The CREAMS program is a creative entrepreneurial and leadership curriculum that guides learners on their path to success. It covers personal development, entrepreneurship basics, marketing principles, and emphasizes the importance of Social-Emotional Learning (SEL). With a holistic approach, the program equips participants with technical knowledge and emotional intelligence for success in the real world.

MODULE 1:

GENESIS OF BRANDING

In this module, we introduce our future to the foundations of branding by uncovering the orgin of branding, how it applies to every day life by using well-recognizable brands of today.

Students will:

Read a short story of the foundation of branding
Recognize the system of branding
Develop a stronger sense of how branding influences the world
Identify what a brand is and what it is not.

MODULE 2:

DISCOVER THE MAGIC

In this module students will begin their personal development journey as they dig deeper into their creative heartbeat. Students will:

Unlock their creative superpower
Identify their passions
Discover what makes them unique
Begin to connect who they are with the possibilities of what they could become

MODULE 3:

INTRO TO MARKETING

In this module, students will be introduced to the influential world of marketing by using recognizable brands to connect the bridge between branding and marketing efforts. Students will:

Understand the basics of marketing
Connect how marketing impact their communities and the world.
Identify the holistic approaches to build a strong brand
Be introduced to social media strategies

MODULE 4:

BRAND BUILDER

In this module, students will take what they've learned in previous modules to build their brand. They will also be introduced to SEL practices in order to aquire and apply:

Knowledge
Skills
Attitudes
Team Building

MODULE 5:

MATCHMAKER

In this module, we match the necessary tools needed to brand and market their dreams using the best technology and marketing strategies. These tools will become the brand factory to execute on students brand plan.

Students will have access to creative tools such as:

Creative software such as Adobe Creative Cloud and Canva
Logic Pro X
Cricut
Professional Camera and Video Equipment
Social Media

MODULE 6:

PLAN & CONQUER

In this module, students will develop a comprehesive game plan that aligns with brand growth and success metrics. Here students will receive real-time analytics and metrics, using the strategies they've come with. Student's will:

Build an influence plan
Record their pitch
Get real-time feedback
Adjust and Grow

COURSE DELIVERABLES

In addition to our course modules, our students will also receive our interactive course workbook, digital deliverables to include but is not limited to a logo, merchandise, branded creams gear.

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CREAMS WORKBOOK

Our coursebook is designed toto empower the next generation of entrepreneurs, decision makers, and future leaders of the world and is available as a physical and digital copy. Inside reinforces each module while providing spaces for students to write and journal along with each module. At the completion of the interactive students will have a comprehisive brand plan with a tool guide to sustain brand success.

EDUCATOR

Educators will receive access to our Creative Educator Portal that includes:

Lesson Plans
Free teacher resources and guides that accompany the CREAMS curriculum.
Virtual library to compliment each lesson plan
Onboarding

VOLUNTEERS

Volunteers will receive access to Volunteer hub where they will have access to the volutneer handbook, resources, and t-shirt.

CREATIVE COACHES

Creative coaches receive access to your personal creative coach portal as well as:

Coaching Assessment
Coaching Handbook
Coach Badge
Coach Resources

PARENTS

Courses are for kids, however, you can always support by shopping at our official CREAMS Shop. Each purchase supports the continued efforts to make CREAMS accessible to creative kids across the globe.